The third toy to make it is Batman. This DC Comics character has had multiple films, TV shows and toys over the last 60 years. Fronting the logo is He-Man – one of the most successful toy lines in history. If you were a child living through the nineties then it was more likely than not that you owned or played with one of these toys. Darth Vader also makes the logo. Probably the biggest villain in movie history, Star Wars toys have been a phenomenon since the first movie in 1977. We also have a Smurf on the logo. These Belgian characters are a worldwide hit with TV shows, movies and theme park rides throughout the globe. All these characters are highly identifiable and anyone that is a target for Vintage Toy Buyers will be attracted to them.
The font for the logo was chosen because it fits in with the toy/comic look of the logo. The gold capitalised writing with the characters stood behind it (especially with the blacked out skyline) make it look as if they are all toys that have come to life.
This is one of the most fun logos that we have designed at Repeat Logo. If you are a retail company and like what you see. Head over to our contact page to find out what we can do for you.