Repeat Logo are a professional logo design company. We design logos for businesses in all different sectors/industries. Model Madness are a company in the toys industry. The company sell a range of different toys for all ages. They even have collector items that attract business from adults. Model Madness specialise in remote control toys. They will even host events were they teach children how to fly model planes, drive toy cars etc. As more children start to turn to video games, they want to inspire the next generation to play with toys instead.
If you are a retail company – no matter what type – you are going to be surrounded by a competitive environment. There is so much choice for the consumer out there today that smaller businesses can often struggle to compete. Model Madness were in a tough situation. Not only did they have to compete against other smaller, independent toy shops, bigger corporate toy stores but also places such as supermarkets. This had made it more important than ever to stand out from the competition. Model Madness needed to be able to attract customers over their competitors. One way that they could do this is through building a brand identity.
Brand identity is vital to a successful business. It means that the consumer knows exactly what your company does and what it stands for. However, brand identity isn’t something that you can get overnight. It will take time to develop. A great way to start developing brand identity is through logo design. This is because a logo is going to be the face of your company. It needs to be eye-catching enough to capture people’s attentions and attractive enough to entice them in further. A professional logo design can make a big difference to a business.