Repeat Logo is a modern, creative logo design business. Our client list is long and varied, with businesses coming from every industry and sector we can think of. Most recently, we spoke to Erin Kirby VA. Erin Kirby is a Virtual Assistant, looking for a great logo for her B2B service. Businesses nowadays can become extremely time-poor, and the more tedious tasks like data entry or setting up social media accounts can get lower and lower on the list. If you don’t want to commit to a full-time Personal Assistant, then Erin Kirby VA will complete the work on a task-by-task basis.

With services ranging from Social Media to Administrative tasks, Erin Kirby VA was ready to build a professional and sleek brand that would give the right impression to her potential clients. As a one-woman show looking to expand her client base and build a brilliant brand name, a fresh logo was the perfect place to start.


As a solo business woman with a brilliant service ready to be used, Erin Kirby VA needed a logo that would get her noticed by businesses across the UK and beyond. The logo therefore needed to be eye-catching, bright, and also very professional due to the B2B nature of her service.

Freelance today is an extremely competitive way of life, so it was important to make sure that the logo not only stood out but could also be associated easily with the Erin Kirby VA name and brand. It was important to look at what competitors in this market focus on when deciding on their own logos. Being able to notice trends in the market is truly important in the logo design industry as styles can become overdone or dated in a minute. We wanted to create a timeless and beautiful logo for Erin Kirby VA.


At Repeat Logo we really value competitor analysis within our client’s industry. This gives us a base on which we can start brainstorming among the time and starting to conceptualize shapes and colour palettes. From this stage, we can then begin to sketch up our ideas, whittling it down until we as a team are happy with the sketches and logo ideas we have produced.  During our sketching, we need to take into account other factors. These factors can include the desired audience as well as the business’ mantra or ethos. It can change how we view the logo ideas completely.

We can then begin to breathe life into the sketches, creating sleeker and more modern looking images. When it is time to share our ideas with the client, we like to involve as many of our ideas as we can to ensure both we and the client have a lot of creative freedom. This creative freedom gives more opportunity for the best logos to evolve during the process. Eventually, after talks with the client and a period of refining the logos, we can provide them with a final image.

In the case of Erin Kirby’s logo, we are so pleased with the end result. We look forward to seeing the image on the Erin Kirby VA website and on all of her upcoming marketing materials.

This logo joined the others in our range of administration logos.  If you would like to see what our team can create for your business, get in touch with a member of the team today.

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